Wednesday, 16 May 2012

Posted by Google Adwords Certified Expert | Brijesh Kumar Yadav Hyderabad | 0 comments

What is CPM in Google Adwords

Google Adwords is a Online Advertising Media from which Google is getting almost 70% of this profits,
How does Google Adwords will help your business advertisement.
With Google Adwords You can Advertise you Business on Google search and  the Ads get display on the Google search Right Hand side Just below the Google Map.

What are the Charges for This Ads.
 Google Display your Ads free of cost but when any customer who is interested in ads will click on it and at that time you will be charged for the click . The click is know as cost per click or Pay per click . That is how Google is going to charge you.

Google Adwords Have Different Types of Ads Format

Text Ads
Image Ads /  Banner Ads
Video Ads

All the Three Ads have different types of Billing charges.

Text Ads .
Text ads can be display on Google search and also on display net work of google ( Gmail, orkut , YouTube, Facebook, yahoo, msn and many more website. )

Banner Ads / Image Ads
Banner ads get display only on display network and it is charge on the bases of CPM ( Cost per Thousand impression )
Google will show you to 1000 People and then you will be charged for it a sum amount
Example ads showed to 1000 People and then you will be charge around INR 200/-

Video Ads
This ads are shown on some website like Youtube.com and other website which have video ads options and even it is also simler to banner ads charge but the video ads are charged on the bases of CPV ( Cost per viewing )
Google will display you ads on YouTube just before you play any video on YouTube and after showing to 1000 people then you will be charged for it .



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